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Hand Lettering: ReQuest Models Show Package SS17

The Spring-Summer 2017 show package features 62 uniquely hand-drawn and digitized cards, presenting each model's name

The box’s lid and opening card feature a reinterpretation of the classic RE: logo.

This graphic-driven show package draws on the relationship between typography, Pop Art, and fashion. It uses humanism to bring together a bold, tactile design, while emphasizing every models’ unique image.

Role: Creative Direction, Hand Lettering, Layout & Graphic Design, Packaging Concept & Design, Project Management

13549593_1218730098172017_50726210_n.jpg

Hand Lettering: ReQuest Models SS17 Show Package

Role: Creative Direction, Art Direction, Hand Lettering, Layout & Graphic Design, Packaging Concept & Design, Project Management

The Spring-Summer 2017 show package features 62 uniquely hand-drawn and digitized cards, presenting each model's name

The box’s lid and opening card feature a reinterpretation of the classic RE: logo.

This graphic-driven show package draws on the relationship between typography, Pop Art, and fashion. It uses humanism to bring together a bold, tactile design, while emphasizing every models’ unique image.

View the entire Men's Show Package as featured on Models.com
View the entire Women's Show Package as featured on Models.com

The show package is a representation of a modeling agency's top talent for the season and is sent to top casting directors, magazines, photographers, and other clients during the weeks leading up to fashion week. 

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