ReQuest Models x Opening Ceremony Limited Edition Shirt
Role: Art Direction, Branding, Casting, Project Management, Social Media Campaign
ReQuest Models and Opening Ceremony partnered together to create a timeless limited edition tee shirt distributed exclusively to the agency’s own models in conjunction with the Fall-Winter 2017 season.
The collaboration brought a shirt that was a modification of the classic Opening Ceremony logo tee, set ajar, with the ubiquitous ReQuest “RE:” layer on top. The shirts were printed on five colorways.
In conjunction with the shirts, ReQuest’s top new faces were featured in an editorial for Opening Ceremony wearing the season’s best menswear looks, photographed by Rémi Lamandé.